90% of the information captured by our brain is visual, so visual merchandising at the point of sale is an essential marketing strategy when it comes to offering our products in a creative and attractive way. From colour, space, lighting, technology… we motivate our customers to make a purchase while also improving our brand’s image. […]
Retail marketing aimed at unknown, anonymous customers is a thing of the past; consumers now expect a connected, omnichannel, and personalised shopping experience. This new state of affairs us means we have to rethink retail by taking into consideration the latest trends in retail marketing and how they can help us to improve our interaction […]
More than 80% of consumers make purchasing decisions at the point of sale; this is because we don’t just buy products or services, we buy perceptions, trust and happiness. In a globalised world with numerous companies, intense pricing competition and a society suffering from information overload and hyperconnectivity, the paradigm of sales has shifted to […]
STRATEGIC MARKETING
INNOVATION IN RETAIL
SPECIALISTS IN SUPERMARKETS
GRAPHIC COMMUNICATION
BARCELONA
Sant Domènec, 16
08700 Igualada – BARCELONA
T. +34 93 803 77 92
[email protected]
www.evvoretail.com
© evvo – All right reserved.
